Author: Chris Wilson

Financial Resources for Small Business Owners

It can be hard when you’re starting out in business. You’ve got great skills in your chosen profession, but often you won’t have any experience with business administration and accounting practices. If you want to sell your products and services and get paid without getting into a tangle of paperwork, falling foul of government regulations, or suffering financial headaches, then take a look at the following resources for small businesses and learn how to get things done. Introduction to Financing The U.S. Small Business administration provides a free 30 minute course that will get you up to speed with...

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Social Media Marketing Tips for Law Firms

Like so many other businesses today, law firms can greatly benefit from promoting themselves on social media. Knowing the best tactics when it comes to using social media as a promotional tool, however, will ensure the best results. When in doubt, you can hire experts who are experienced in marketing for law firms, such as those at Berbay. But if you want to try some strategies on your own, consider those listed below. Use It to Show Off Your Expertise Use your social media posts to show off your expertise in your field. For example, you can use LinkedIn...

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The Worst Things that Can Happen to Your Website and How to Prevent Them

So, you opened your doors to the public and your website went online. You made your first sale, and later that night you celebrated over wine with your loved ones. It’s official. You now own and operate a business. Good for you! Exciting times! Except, here’s the thing: two weeks later, you’ve seen hardly a soul in your shop, and sales, well, let’s just say you haven’t been raking it in. What gives? Before you panic about that well-thought out business plan of yours and second guess the whole enterprise, take a moment to consider your business’s web presence....

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Never Before Seen: Using Video to Drive Brand Engagement

  Sony launched an impressive campaign this week where they teamed up with a diverse range of filmmakers, artists and influencers to create a series of new films celebrating the “never before seen”. With the debut, Sony released three different short films: “Picture Machine”, “Paperports” and “Creature”. Each film is highly unique and entertaining in its own way. This is a powerful exhibit of how a big brand can successfully work together with the entrepreneurs and creators of the world to make content worth sharing. Take a look at the first videos to debut in the series. Which is your favorite?   Creature   The Picture...

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Graphic Design Marketplaces to find Freelance Work

There are certainly plenty of designer platforms online that you can choose from. Scores of sites are available. But you haven’t got forever to check scores of sites to find the best ones to help you launch your budding career as a graphic designer. So here are a few that you should definitely give a try:    Design Marketplaces Sites that offer you a chance to show your work are ideal, especially for first-timers in the field of professional graphic design. If you don’t have any clients yet, joining design contests run by sites like DesignHill is one sure way to build up your portfolio. In David O’ Neil’s essay on the Ten Qualities of Successful Public markets, he describes the key traits that successful business models should have. One of these is mission. Under mission are more qualities, some of which include the ability to create new opportunities, self-sustaining, socialization and the most important, to make people happy. That last one is an idea inherent in nearly all successful business models. It’s also one of the reasons why DesignHill is one of the best designing marketplaces online. At its core, the site is a dedicated platform that allows designers and consumers to meet on equal terms. It’s a happy arrangement for both sides because both sides get something out of it. First time designers get a chance to...

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