The Fresh Peel is the testing ground and library of thoughts for brand strategist, Chris Wilson. The site is an ongoing experiment in peeling back the old ideas and traditions of brand strategy by exploring theories, hosting discussions, and curating content. Ripe ideas are all around us.

There’s a lot of content to digest here at The Fresh Peel, so we thought we’d give you a roadmap for what you should expect from this site. Tell us a little bit more about who you are by selecting the description below that best fits you and we’ll point you in the right direction.

What are you here for? 

I'm here to promote my company, product or event.

Excellent. The Fresh Peel’s advertising and promotional opportunities help you reach a savvy audience of marketing and communications professionals, small and medium business owners, entrepreneurs and good ole fashion people that like to get their hands dirty and make something happen. Contact Chris to find out more about our advertising and promotion options.

Contact Chris Wilson

I'm here to find information on business trends that will help me stay ahead of the curve.

Perfect! The Fresh Peel is just what you are looking for. Chris Wilson has his hand on the pulse of what’s happening in the fast changing and shifting world that we live in and brings “don’t miss” content to the top of conversations. Chris’ analysis is based on over 15 years of experience in the digital marketing, brand planning, social media, and research fields observing how behaviors change and evolve as new technologies emerge and are adopted.