4 Great Video Marketing Examples from 4 Industries

Discover how global brands are ditching TV for digital video to capture attention and how your business can replicate their storytelling success.

Seven Ways to Create a Buzz Around Your Business

In the competitive world of business, it is vital that your organization is always one step ahead of the rest. If you are going to boost your sales, improve your reputation, and become an industry leader, you need to get people talking about your entrepreneurial endeavors. Otherwise, all of your hard work will be overlooked. […]

The IKEA Time Travel Continues #IKEAtimetravel

Discover how IKEA uses hypnotic storytelling to help customers visualize future life stages and navigate the complex transitions of modern domestic life.

IKEA Hypnotizes Shoppers Into the Future #IKEAtimetravel

IKEA probably isn’t a brand that you think of when you think of extreme or edgy when it comes to advertising, but their latest campaign exactly that. The brand teamed up with hypnotist Justin Tranz to hypnotize young couples and then guide them through a journey into their future. The whole thing is entertaining and well… […]

FedEx Sassy Cutz You With a Jingle

It seems FedEx being a little sneaky in their new online video campaign. They have created a series of hilarious TV commercial-like music videos for a fictitious company called Sassy Cutz. You don’t learn until the end of the video that these are actually spots for FedEx Office. But it doesn’t end there. They have […]

How to Go Viral: Real Case Studies

Learn how top creators cut through the noise by transforming viral mechanics into a repeatable playbook for sustained brand growth and engagement.

Pinterest Hacked by UNIQLO

UNIQLO is reshaping digital storytelling by transforming Pinterest’s scrolling layout into a high-impact, synchronized guerrilla marketing experience.

Guerrilla Marketing Simple Idea: Tap Into Your Creative Side

Unlocking growth through guerrilla marketing requires stepping beyond the office to transform everyday urban environments into high-impact brand experiences.

Tablet Advertising is Growing Faster than Smartphone Advertising

As tablet ad impressions outpace smartphones in North America, brands must pivot to capture this high-growth, high-engagement inventory.

Guerrilla Marketing Simple Idea: Business Cards

Discover how the timeless business card is evolving to bridge the gap between digital noise and the tangible brand impact needed to capture modern attention.

Guerrilla Marketing Simple Idea: Tips For Creating Printed Marketing Materials

As digital noise peaks, physical touchpoints offer a vital sensory advantage to capture consumer attention and bridge the gap between screen and reality.

Guerrilla Marketing Simple Idea: Postcards

Stop wasting budget on “shotgun” direct mail; learn how to leverage precision targeting and tailored messaging to transform a legacy tactic into a modern ROI engine.

Guerrilla Marketing Simple Idea: Branded Stickers

Discover how clever brands use low-cost stickers to cut through the clutter and capture consumer attention through unexpected, high-impact creative placement.

Why Mobile Ads in Emerging Markets are the Future

Mobile is growing rapidly in many emerging markets around the world and is overtaking desktop activities in established markets, making it a prime marketing opportunity for the future.

How Twitter is Changing the Scope of Advertising

Twitter has changed the economic landscape of how companies connect and communicate with consumers. Two of the shifts are in voice that consumers now have and the way that they are driven to media through social channels like Twitter.

Amnesty International Chopstick Pencil Campaign

Clever guerrilla marketing campaign to advocate change against China's human rights policies.

MyFord Touch Interactive Game Experience

Ford is transforming the traditional car launch by using interactive gamification to capture attention and bridge the gap between pedestrians and driver tech.

Ralph Lauren Adds Scent to Create 4D Visual Show

Nike Grid in Play

Nike Grid transforms London’s streets into a high-stakes digital playground, challenging urban runners to unlock a new era of gamified brand engagement.

Age of Conversation 3: Growing the Brand

Just in time to add it to your summer reading list, the third installment of the AOC collaborative project has hit store shelves! For those not familiar with the series, it first started as an experimental writing project, which brought together over 100 bloggers from 9 different countries to produce the aptly titled book, The […]