We get a lot of mail. My two daughters, ages thirteen and sixteen, chorused ‘Anything for me?’ I thumbed through the stack, determined that they both had received letters with coupons from their favorite clothing...
Read MoreIn the past, I’ve shared my prediction for the future of how our lives will continue to be submerged in digital and we will become more and more connected. I called it “a connected way of life.” Former...
Read More(Photo via: @chrismartintv) What do you get when you combine Twitter and a frenzy-style promotional model? OKCsocialrave of course. On February 24, four Oklahoma City brands came together to put the promotional power of their...
Read MoreThis thought was pulled out of a deck from Gareth Kay at brand new. It got me thinking about how true this statement really is. It’s not about social media tools. It’s about how these tools enable social ideas,...
Read MorePiers Fawkes is the founder of PSFK – trends-led publishing, events and consultancy business with offices and representatives in London, Hamburg, New York, Shanghai and Sao Paulo. Each month, over 300,000 people from...
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