Why Mobile Ads in Emerging Markets are the Future
Mobile is growing rapidly in many emerging markets around the world and is overtaking desktop...
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Author: Chris Wilson
Tesco Introduce a Virtual Mobile Clothes Shopping Experience for F&F Line
Tesco has partnered with Aurasma to give more visibility to it’s F&F clothing line with virtual window shopping experience in some of the smaller London stores that don’t have enough floor space to carry the...
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SpotOn Tries to Do What Foursquare Couldn’t – Blend Social Location with Loyalty
Interesting concept from SpotOn. The idea is to create a virtual loyalty program for multiple...
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Mobile Driven Pre-Purchase Behaviors of Consumers
Though integration with technology – extending touch points across multiple channels –...
Read MoreGrowing Importance of Mobile in the Shopping Experience
More data showing that people of all ages are becoming more savvy with their mobile devices. High percentages are tapping into mobile internet for various tasks. 35.3% use their mobile devices for social media 29.5% use the...
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