Now that Radiohead’s, much talked about album, In Rainbows, is being downloaded (paid for?? maybe) by fans all over the world, all eyes are looking in the bands’ direction to see what will happen now. I hope the band...
Read MoreI’m not a big advocate of TV ads. Generally, I believe that they are a downright waste of money. In fact, I believe you could be just as effective as throwing handfuls of company literature out of an airplane over a big...
Read MoreAre you in a branding tug of war? It’s a battle we all know too well, design versus business strategy. Designers don’t want to clutter up their designs with marketing mumbo jumbo. Marketers don’t want to water...
Read MoreStep 1: Forget all limits. Don’t think only of what you are capable of. Dream up the what, not the how. Step 2: Return to reality. Bring in the how. Take away until you see how dreams can become real. Step 3:...
Read MoreLast Thursday morning at 2 A.M., Pete Blackshaw of The ClickZ Network and Nielsen Buzz Metrics, in what appeared to be slight desperation, sent out a mass message to all the members of the Consumer-Generated Media (CGM) on...
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