The Online Behaviors of Women on Blogs and Social Media

Chris Wilson

Chris Wilson

June 20, 2012

Women Blogs Social Media Behaviors Intro

 

These insights were compiled together from the recent 2012 BlogHer Social Media Study.

 Key Takeaways:

  • 81% of women trust the information they read on blogs
  • 81% of women trust the information they find on Pinterest
  • 67% of women trust the information they see on Facebook
  • 73% of women trust the information they find on Twitter
  • Blogs are still the biggest social drivers of purchase with 61% of women saying they bought an item recommended on a blog
  • 47% of women say that they purchased an item recommended on Pinterest

Online Behaviors of Women: Blogs, Social Media Infographic

Via: My Tech Letter

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