June 21, 2012
This summary of Facebook engagement insights was pulled together by Dan Zarrella from over 1.3 million posts, published on the top 10,000 Facebook pages.
Key Takeaways:
Chris Wilson
As Vice President of Strategy at Publicis CRMOne and author of Fresh Peel, Chris examines why marketing strategies fail to produce expected growth. Over 20+ years, including 11 years at Oracle advising brands like Harley-Davidson, REI, and The North Face, he has helped executive teams diagnose post-purchase breakdowns. His work connects customer behavior, MarTech capabilities, and business economics to build systems that scale long-term customer value.
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