February 9, 2013
The Baltimore Ravens should be grateful that social media doesn’t have any impact on the outcome of the game. The San Francisco 49ers dominated social media during the Super Bowl with 62% of conversation.
Chris Wilson
As Vice President of Strategy at Publicis CRMOne and author of Fresh Peel, Chris examines why marketing strategies fail to produce expected growth. Over 20+ years, including 11 years at Oracle advising brands like Harley-Davidson, REI, and The North Face, he has helped executive teams diagnose post-purchase breakdowns. His work connects customer behavior, MarTech capabilities, and business economics to build systems that scale long-term customer value.
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