Seth Godin on Curiosity

Chris Wilson

Chris Wilson

January 22, 2008

With the creativity round of the Post2Post Virtual Book Tour coming this way next month, I just had to pass this gem with Seth Godin and his take on curiosity.

In my experience, curiosity is directly tied to the creative process. You have to get out of the lines a little to get your mind off cruise control. Many people who view themselves as uncreative just haven’t gotten out of their safe zones, and so life is well, the same. Boring and uninspiring.

If you want to get creative. Then do something different. Here are some starters to get you moving in the right direction:

  1. Ask questions.
  2. Watch and listen. You’ll be suprised what you’ve been missing.
  3. Read some new blogs on a topics you’ve never explored before.
  4. Volunteer.
  5. Take up a new hobby.
  6. Explore a new category of music on iTunes.

Chris Wilson, Marketing Strategist

Chris Wilson

As Vice President of Strategy at Publicis CRMOne and author of Fresh Peel, Chris examines why marketing strategies fail to produce expected growth. Over 20+ years, including 11 years at Oracle advising brands like Harley-Davidson, REI, and The North Face, he has helped executive teams diagnose post-purchase breakdowns. His work connects customer behavior, MarTech capabilities, and business economics to build systems that scale long-term customer value.

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