My generation is historically known for being addicted to bite-sized bits of information. The Internet hit schools right at the time we were enveloped in the core of our developmental learning. We quickly adapted and changed how we digested information, and schools in turn changed the way they taught. This was the beginning of the Media Snackers.
The story doesn't end there. Now the term Media Snacker could be applied to just about anyone who lives in this mock 1 speed society.
Drew McLellan, from Drew's Marketing Minute, tagged me on a discussion that Jeremiah Owyang started by asking, do you respect media snackers?
So here's my analysis:
How I do My Part in Feeding the Snackers?
- I try to keep my posts short.
- I break my posts up into little lists and bites so that they are easier to skim so readers can indulge themselves where they were interested.
- I started a blog series called Simple Idea. With only two Simple Ideas posted, I've had a great response so far.
- I am a big Facebook user. This is going to give away my age, but I've been on Facebook since the first day it was opened it up to my University, back when all you could do was add friends and write on their wall. I use Facebook much the way that Twittheads use Twitter. I post items to Facebook as I run across them, often times leaving a very short description.
Where I could use some work
- I need to work on posting more often. Like a person who eats little snacks all day, little media bites will satisfy Media Snackers for a little while but they quickly become hungry and search elsewhere for snacks if you can't provide the stream of information they desire.
