Author: Chris Wilson

Planting in the Mobile Market

Predicting the future of the mobile market is like going to PetSmart and trying to select a goldfish that won’t die in the 20 min it takes you to drive it home and put it in a fish bowl. There is no doubt that the mobile...

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Just a Whisper

I recently finished listening to an audiobook entitled Words That Work, by Dr. Frank Luntz. Being a marketer I found the subject matter more than interesting. It’s relevant. Communication is what marketing is all about....

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Simple as a Sunset

As everyone knows atmosphere plays a big role in the success of any restaurant. Atmosphere seals the fate of any dining experience. People don’t eat at expensive restaurants solely for the cuisine. They want an experience....

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