Author: AC

SD-Wan: What is It and Why Should Your Business Adopt It?

SD-WAN is described as the future of network management, but few people know what it is or its importance. In this article, we’ll take a closer look at what SD-Wan is and what its function is. We’ll also address whether your business should adopt it or not. An Overview of SD-Wan SD-Wan is simply short for software defined WAN or software defined wide area network. An SD-WAN system is smart enough to distribute network traffic to manage bandwidth and minimize delays. It is often used to route traffic on secure networks between distributed locations. Software defined wide area networks found early adoption with construction companies that wanted temporary work locations to have access to company scheduling software, time card systems, and building models. The SD-WAN allowed them to have secure and reliable internet connections, whether to the company data center or software delivered via the cloud on a third party’s cloud server. An Overview of the Technology Most SD-WAN systems create a virtual overlay that manages the network. However, it is transport-agnostic. A device agnostic system doesn’t care if it runs on an Apple phone, Android phone or Windows phone. A transport agnostic system doesn’t care if it is managing traffic on wired networks, fiber connections, MPLS or wireless systems. And most SD-WAN systems, though not all, readily handle a mixed network system. For example, Masergy integrates SD-WAN on...

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Top 3 Secrets to Building a Lasting Brand in 2017

Oh, Internet… You’ve done so much good for us, made our lives so much easier, and you’ve opened up the floodgates for companies and brands to get recognized in a matter of seconds. This was not possible only 20 years ago. So what are we to do about becoming a well-recognized and remembered brand in a vast sea of similar companies and competition? Modern society is still new, and the internet is still a baby, but we are finally reaching a point where society is settling into this new digital age and growing accustomed to using the internet for...

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7 Social Media Marketing Tools To Save Time

According to Internet World Stats, there were approximately 3.7 billion Internet users at the end of 2016 representing about 50 percent of the 7 billion people on the planet. Research by Pew Research Center indicates that two-thirds of American adults are active on social media. From 2005 to 2015, social media users increased ten times. Clearly, these are not numbers that social media marketers can ignore. But, creating content and posting to several social media platforms is time-consuming and, time is a scarce commodity for entrepreneurs. To help you save time and become more productive, we have provided you...

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Key Tactics to Properly Brand a Casino

Casinos cater to the entertainment needs of millions of people worldwide. Aesthetically speaking, casinos are often vibrant, colorful and spirited. Branding a casino in such a way to grab the attention of people requires some key tactics. Artists pay close attention to the reasons people are attracted to casinos and the kinds of feelings they would like to evoke in the gambler. Below, we have a look at some key tips regarding branding a casino so that it is attractive to all and emanates the kind of vibe that gets people ready to play. Read on to find out...

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Perfect Black and the Human Emotion in Color

Much has been written about the impact that colors have in driving emotional responses. Experts in the field of marketing and branding have long understood the impact that colors can have on brand perception. In some situations, color can determine whether a brand is met with skepticism or trusting acceptance. In a study called Impact of Color in Marketing, researchers found that up to 90% of snap judgements made about products can be based on color alone. Another interesting aspect of how colors influence human emotion can be seen through something called the isolation effect, which is essentially how contrasting colors...

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