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Interview with Technology Forecaster, Business Strategist, and Author Dan Burrus

2 comments

Posted by Chris Wilson on Mar 8, 2011 in Branding, Innovation, Interviews, Marketing | 2 comments

The Post2Post bus has just pulled in!

The Fresh Peel is pleased to welcome Daniel Burrus, technology forecaster, business strategist, and author.

In his latest book, Flash Foresight, Dan outlines the blueprint he has been using for years to help his clients predict trends and build solid strategies to take advantage of the changes on the horizon. Given the changes in how the work I do has evolved, this book has become a timely resource that has helped shape the way I approach planning and strategy.

In this interview with Dan, we touch on some of the core themes and principles from the book and what they mean for brands that are struggling to reinvent themselves in this ever-changing, fast-paced world we live in.

In contrast to the typical written interviews that I’ve produced for Post2Post tours in the past, I tried something a little different this time around and recorded an audio interview with Dan. Be sure and let me know in the comments which you prefer.

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Podcast: Download


Download the interview with Dan Burrus

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Find out more about the book and Dan at the Flash Foresight website. Also, when you buy your book, Daniel is offering $20,000 in Bonus Resources. Go to the site and click on the Bonus Resource Login button to get access to these resources.

Be sure to check out the rest of the Post2Post schedule:

Site Date
Principled Innovation
Jeff De Cagna
@pinnovation		 Mon. March 7
The Fresh Peel
Chris Wilson
@FreshPeel		 Tue. March 8
BrandMix
Martin Bishop
@martinjbishop		 Wed. March 9
Make It Great
Phil Gerbyshak
@philgerb		 Thur. March 10
Life Beyond Code
Rajesh Setty
@RajSetty		 Fri. March 11

 

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  4. Interview with Author Gregg Fraley: CPS in Marketing & Branding
  5. Interview with Author and Cartoonist Tom Fishburne

2 Responses to “Interview with Technology Forecaster, Business Strategist, and Author Dan Burrus”

  1. Paul (from Idea Sandbox) says:
    March 8, 2011 at 11:42 am

    Great questions, and great conversation! Thanks Chris and Daniel for your time!

  2. Daniel Burrus says:
    March 8, 2011 at 9:49 pm

    Chris, I am very pleased with how the podcast turned out, thank you for featuring me and my bestselling book Flash Foresight: How To See The Invisible and Do The Possible on the Principled Innovation blog today.

    During transformational times like these, it is more important than ever to look for new opportunities, the more you look the more you see! We all must keep in mind that bad news sells, and if there is no bad news to report, the media reports the anniversary of bad news making us all think the future looks dim with few opportunities. There has never been more opportunity to grow and advance than there is now and helping people learn how to see new opportunities and use them to share a positive future is one of the main reasons I wrote Flash Foresight.

    I wanted to remind readers that I have put together a wonderful selection of Bonus Resources for the book and they are available at http://www.flashforesight.com/... and I also have many resources on my main website available for download at http://www.burrus.com

    Thanks Again for helping spread the word. – Daniel Burrus