<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Shaun White Defies the Law of Brand Endorsements</title>
	<atom:link href="http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/feed/" rel="self" type="application/rss+xml" />
	<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/</link>
	<description></description>
	<lastBuildDate>Fri, 12 Mar 2010 10:47:35 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
		<item>
		<title>By: The Buzz Company&#39;s BLOG</title>
		<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/comment-page-1/#comment-4361</link>
		<dc:creator>The Buzz Company&#39;s BLOG</dc:creator>
		<pubDate>Wed, 17 Feb 2010 23:35:45 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=1427#comment-4361</guid>
		<description>[...] is not directly music, but it correlates closely.   In response to the observation on Fresh Peel: celebrities take note. I don&#8217;t like celeb endorsement.   I feel it&#8217;s often overused, [...]</description>
		<content:encoded><![CDATA[<p>[...] is not directly music, but it correlates closely.   In response to the observation on Fresh Peel: celebrities take note. I don&#8217;t like celeb endorsement.   I feel it&#8217;s often overused, [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: joshluna</title>
		<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/comment-page-1/#comment-4360</link>
		<dc:creator>joshluna</dc:creator>
		<pubDate>Tue, 16 Feb 2010 15:29:08 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=1427#comment-4360</guid>
		<description>white is amn awesome athelete but he has to many endorsements one day they are going to be too much to handle and hes going to lose money.</description>
		<content:encoded><![CDATA[<p>white is amn awesome athelete but he has to many endorsements one day they are going to be too much to handle and hes going to lose money.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: johnny dee</title>
		<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/comment-page-1/#comment-4359</link>
		<dc:creator>johnny dee</dc:creator>
		<pubDate>Sat, 13 Feb 2010 14:59:14 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=1427#comment-4359</guid>
		<description>I would absolutely agree with this.   In fact I think I&#039;m going to blog about it.....good call.</description>
		<content:encoded><![CDATA[<p>I would absolutely agree with this.   In fact I think I&#39;m going to blog about it&#8230;..good call.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: funsammy</title>
		<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/comment-page-1/#comment-4358</link>
		<dc:creator>funsammy</dc:creator>
		<pubDate>Fri, 12 Feb 2010 02:23:59 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=1427#comment-4358</guid>
		<description>Shaun White is the real deal, the Babe Ruth of the Winter X-Games generation. He knows who he is, and doesn&#039;t compromise himself or his values to satisfy someone else&#039;s agenda. His fans see that, and respect him for it.</description>
		<content:encoded><![CDATA[<p>Shaun White is the real deal, the Babe Ruth of the Winter X-Games generation. He knows who he is, and doesn&#39;t compromise himself or his values to satisfy someone else&#39;s agenda. His fans see that, and respect him for it.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Shaun White Defies the Law of Brand Endorsements - Cute Sista</title>
		<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/comment-page-1/#comment-3378</link>
		<dc:creator>Shaun White Defies the Law of Brand Endorsements - Cute Sista</dc:creator>
		<pubDate>Thu, 12 Mar 2009 13:11:07 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=1427#comment-3378</guid>
		<description>[...] provided him and because it would eliminate any possible conflicts between Burton and Volcom.  (See Shaun White in Action) I think Shaun pretty much summed up his success with brand endorsements when he said, I don’t [...]</description>
		<content:encoded><![CDATA[<p>[...] provided him and because it would eliminate any possible conflicts between Burton and Volcom.  (See Shaun White in Action) I think Shaun pretty much summed up his success with brand endorsements when he said, I don’t [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Andrew B. Clark</title>
		<link>http://freshpeel.com/2009/01/shaun-white-defies-the-law-of-brand-endorsements/comment-page-1/#comment-3290</link>
		<dc:creator>Andrew B. Clark</dc:creator>
		<pubDate>Thu, 29 Jan 2009 14:23:17 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=1427#comment-3290</guid>
		<description>Understanding the Truth of your brand is a great start...  

Shaun White is (sometimes painfully) honest with his personal brand, and it shows in what he chooses to endorse...  Great Post, Chris!

Keep Cooking!
Andrew B. Clark
The Brand Chef</description>
		<content:encoded><![CDATA[<p>Understanding the Truth of your brand is a great start&#8230;  </p>
<p>Shaun White is (sometimes painfully) honest with his personal brand, and it shows in what he chooses to endorse&#8230;  Great Post, Chris!</p>
<p>Keep Cooking!<br />
Andrew B. Clark<br />
The Brand Chef</p>
]]></content:encoded>
	</item>
</channel>
</rss>
