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	<title>Comments on: Re-thinking You: The Rise of Personal Branding</title>
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	<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/</link>
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		<title>By: Emma Branding</title>
		<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/comment-page-1/#comment-3400</link>
		<dc:creator>Emma Branding</dc:creator>
		<pubDate>Mon, 23 Mar 2009 22:50:21 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=934#comment-3400</guid>
		<description>Agreed. A Google Trend search shows the prominence and growth of the term &quot;Google CV&quot; since 2005, so personal branding is certainly something which people are becoming more familiar with. 

However, as stated, it&#039;s not just the communication of the brand but rather the initial development of the brand which is most important, and getting people to understand this will be the next step in the evolutionary process.</description>
		<content:encoded><![CDATA[<p>Agreed. A Google Trend search shows the prominence and growth of the term &#8220;Google CV&#8221; since 2005, so personal branding is certainly something which people are becoming more familiar with. </p>
<p>However, as stated, it&#8217;s not just the communication of the brand but rather the initial development of the brand which is most important, and getting people to understand this will be the next step in the evolutionary process.</p>
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		<title>By: Martin Buckland</title>
		<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/comment-page-1/#comment-2957</link>
		<dc:creator>Martin Buckland</dc:creator>
		<pubDate>Mon, 03 Nov 2008 00:14:34 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=934#comment-2957</guid>
		<description>Great comments, however, this &#039;rage&#039; is here to stay.</description>
		<content:encoded><![CDATA[<p>Great comments, however, this &#8216;rage&#8217; is here to stay.</p>
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		<title>By: Brett Tilford</title>
		<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/comment-page-1/#comment-2955</link>
		<dc:creator>Brett Tilford</dc:creator>
		<pubDate>Sat, 01 Nov 2008 22:38:25 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=934#comment-2955</guid>
		<description>Great thoughts on personal branding Chris.  I&#039;ve heard good things about Hajj&#039;s Brand Camp University and really enjoy the thoughts of all the people you mentioned above.  I think the rise of social media has really changed the game because people now have the power to market themselves, specifically online.  It will be interesting to see where all this goes over the next few years.</description>
		<content:encoded><![CDATA[<p>Great thoughts on personal branding Chris.  I&#8217;ve heard good things about Hajj&#8217;s Brand Camp University and really enjoy the thoughts of all the people you mentioned above.  I think the rise of social media has really changed the game because people now have the power to market themselves, specifically online.  It will be interesting to see where all this goes over the next few years.</p>
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		<title>By: Rob Cuesta</title>
		<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/comment-page-1/#comment-2954</link>
		<dc:creator>Rob Cuesta</dc:creator>
		<pubDate>Fri, 31 Oct 2008 23:26:44 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=934#comment-2954</guid>
		<description>Absolutely. One of the hardest things in working with clients is that they want to skip straight to the communication part. Thinking about your brand is the hardest part. In particular because it often means letting go of things that you&#039;ve allowed to define you in the past, but which may make your brand &quot;fuzzy&quot;. A lot of books on personal branding focus on the communications aspect because that&#039;s the &quot;fun&quot; bit, and you can get a lot of &quot;stuff&quot; done quickly. Developing a brand is a slow, thoughtful process, and it can be a long time before you see where it&#039;s all going. But it&#039;s like laying down the foundations of a new building: you have to dig deep, and 90% of what you&#039;re laying down won&#039;t be seen by anyone else, but it needs to be there, underpinning what you&#039;ll build on top of it, otherwise it won&#039;t stand up!</description>
		<content:encoded><![CDATA[<p>Absolutely. One of the hardest things in working with clients is that they want to skip straight to the communication part. Thinking about your brand is the hardest part. In particular because it often means letting go of things that you&#8217;ve allowed to define you in the past, but which may make your brand &#8220;fuzzy&#8221;. A lot of books on personal branding focus on the communications aspect because that&#8217;s the &#8220;fun&#8221; bit, and you can get a lot of &#8220;stuff&#8221; done quickly. Developing a brand is a slow, thoughtful process, and it can be a long time before you see where it&#8217;s all going. But it&#8217;s like laying down the foundations of a new building: you have to dig deep, and 90% of what you&#8217;re laying down won&#8217;t be seen by anyone else, but it needs to be there, underpinning what you&#8217;ll build on top of it, otherwise it won&#8217;t stand up!</p>
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		<title>By: Luke Harvey-Palmer</title>
		<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/comment-page-1/#comment-2952</link>
		<dc:creator>Luke Harvey-Palmer</dc:creator>
		<pubDate>Fri, 31 Oct 2008 10:00:08 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=934#comment-2952</guid>
		<description>Chris, great blog - I love the clean nature of the design and content!  Being a god friend of Hajjs&#039; all the way from Sydney, Australia, I can vouch for the quality of his work!  I especially support the comment that &#039;many of the tools are just that...tools&#039; There needs to be more content and thinking on how to develop a personal brand, and less on how to communicate a personal brand!</description>
		<content:encoded><![CDATA[<p>Chris, great blog &#8211; I love the clean nature of the design and content!  Being a god friend of Hajjs&#8217; all the way from Sydney, Australia, I can vouch for the quality of his work!  I especially support the comment that &#8216;many of the tools are just that&#8230;tools&#8217; There needs to be more content and thinking on how to develop a personal brand, and less on how to communicate a personal brand!</p>
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		<title>By: Five in the Morning 102908 &#171; StickyFigure</title>
		<link>http://freshpeel.com/2008/10/re-thinking-you-the-rise-of-personal-branding/comment-page-1/#comment-2934</link>
		<dc:creator>Five in the Morning 102908 &#171; StickyFigure</dc:creator>
		<pubDate>Wed, 29 Oct 2008 09:55:14 +0000</pubDate>
		<guid isPermaLink="false">http://freshpeel.com/?p=934#comment-2934</guid>
		<description>[...] Wilson (Mr. Fresh Peel) on the Rise of Personal Branding. An interesting book is [...]</description>
		<content:encoded><![CDATA[<p>[...] Wilson (Mr. Fresh Peel) on the Rise of Personal Branding. An interesting book is [...]</p>
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