What Your Prices Are Saying
Recently, after purchasing a new vehicle, I was reminded how much of an indicator pricing plays in our perception of...
posted on: Aug 12, 2008 | author: Chris Wilson
Obsessive Brand Stretching
Back in November, when I listed some humorously terrible brand extensions, I wasn’t aware that there was a...
posted on: Aug 7, 2008 | author: Chris Wilson
Post2Post Tour Swings Back: August 25...
Fresh off the last tour with Gregg Fraley and the bus is back in town! And this round of the Post2Post Tour has me...
posted on: Aug 7, 2008 | author: Chris Wilson
Has Segway Finally Found Brand Releva...
Gas prices are putting the squeeze on economy right now, and many brands have taken a noticeable hit on the balance...
posted on: Aug 7, 2008 | author: Chris Wilson
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