Creative Juice Harvest

So this is where creative juices come from. Feed Readers Click Through for the juice. The farmer in says, “you can’t go wrong with a good idea.” What do you think? Will ideas alone be enough to keep advertising and marketing agencies alive? Via:...

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Weezer Viral Attachment

May 27, 08 Weezer Viral Attachment

Posted by Chris Wilson in Advertising, Marketing

Here we are again, in awe of and in love with the elusive and seemingly unpredictable, viral marketing. Whether it’s a dancing elf holiday sensation, a series of movie-like mini films, or a YouTube Beauty sensation, marketers can’t help but lust after the creation of a viral phenomenon, and the rumored glory that...

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LifeLock Guarantee Unlocked

May 23, 08 LifeLock Guarantee Unlocked

Posted by Chris Wilson in Branding, Marketing

LifeLock has stirred up a lot of attention ever since their CEO, Todd Davis, started boldly plastering his own social security number across the companies Ads. Davis says proudly, “I’m absolutely confident LifeLock is protecting my good name and personal information, just like it will yours. And we guarantee our...

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Human Talk: Language

Meet Ravi. No matter what language you speak, there is a good chance that he can speak it (at least well enough to sell you a peacock fan). Rohit Bhargava from the Influential Marketing Blog, points to these amazing videos. As he explains, the lesson here is “…sometimes it doesn’t matter what...

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The Harley Shadow

May 19, 08 The Harley Shadow

Posted by Chris Wilson in Branding, Marketing

From its conception, Victory Motorcycles has had it’s sites set on becoming America’s #1 bike manufacturer. They knew it would be a tough battle, in a David versus Goliath type match up. Only this giant isn’t just one massive creature. Harley has built a culture that has formed a close-knit, and even cult-like...

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