In celebration of Halloween I’ve created the first Fresh Peel Orange-O-Lantern (with the help of Photoshop). Maybe next year I will get around to carving an actual orange. Stay safe Peelers and don’t eat too much candy. (I fail miserably at that last part every year.) — Be sure to check out these awesome...
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My generation is historically known for being addicted to bite-sized bits of information. The Internet hit schools right at the time we were enveloped in the core of our developmental learning. We quickly adapted and changed how we digested information, and schools in turn changed the way they taught. This was the beginning of...
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No I’m not talking about Harry Beckwith’s classic on how to sell and market services that deal with no actual products. I’m referring to Hyundai’s new ad campaign, Think About It, which doesn’t show consumers any of their vehicles until you go to the website thinkaboutit.com, and even then you have...
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For those of you who haven’t been keeping up with Jaffe’s updates, Chronicling Bumrush the Amazon charts for Join the Conversation, the results are in. Join the Conversation quickly climbed the Amazon bestseller’s list yesterday, topping out at magic #26 on the overall bestseller’s list. The book set at #2 at...
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Joseph Jaffe has a new book out called Join the Conversation, and he has come up with an “event” for which he is asking everyone to “bumrush” the charts at Amazon, by purchasing the book at the same time. Jaffe hopes this will shoot the book up in the rankings. The “bumrush,” as Jaffe so...
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